Squeaky Wheel Media

WellPet

If you care about your pets feed them WellPet.

www.holisticselect.com
www.wellnesspetfood.com

Here at the Squeaky loft, we love our pets. Which is why we were excited when WellPet, a premium brand in pet care, asked us to work with them.

Creating a Community of Pet Owners

Starting with Holistic Select, we established an all-new web presence and were able to position Holistic Select as the go-to resource for pet education, nutrition and product information. We designed and developed a user-friendly experience that allows visitors to easily browse the product offerings, nutrition information and find the recipe that best meets their pets’ needs. As pet owners, we knew that the pet-loving community was huge so we created a communal experience, integrated user-generated content, community features and established social media platforms. All of these features invite visitors to further engage with the brand and each other.

Futher to this, WellPet asked us to create an all-new presence for another one of their leading brands, Wellness. They came to Squeaky looking to develop a site that introduced the brand’s newly revamped aesthetic, highlighting its diversity of healthy product offerings and reaffirmed its commitment to its community of devoted pet owners and retailers. We developed a user-friendly site that puts their products at the forefront, allowing visitors to easily find the recipe or product that meets their pets’ needs.  As for the community, we integrated community features such as the Wellness Blog, Naturally Well Pet Club and Pet of the Month to further engage visitors.

In order to be prepared for the ever-growing content and offerings across the site, Squeaky also developed a robust content management system to allow WellPet’s personnel to easily update content as well as allow them to manage its growing database of members and retailers.