BEAR NAKED

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OPPORTUNITY Bear Naked is the fastest-growing natural cereal brand with the top two selling granola products in the nation. Squeaky was asked to build Bear Naked's online store with the goal of expanding sales of what its fan base agrees is the best-tasting granola, cereal and oatmeal brand in the market.

SOLUTION In addition to the e-commerce development, Squeaky created the front-end user interface and content management tools for ”The Den,” an online community where fans of the products can connect with like-minded people, get savings online, read the founders' blogs and download recipes and wallpapers.

The Bear Naked Web site builds on the product's energetic, healthy image and engages customers who are ready to ”Live Bare Naked.” ”The Den” furthers the company’s brand identity by creating a venue for "Bear Naked Zealots" to connect through message boards, journals and recipe sharing.

  • Web Design & Development
  • Graphic Design/Illustration
  • Consulting
  • E-Commerce
  • Content Management
  • Information Architecture
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